It’s not a new study, but it’s findings about what makes online campaigns effective are still interesting and relevant. From driving retail purchase to overall branding, what drives success? Here’s what Facebook and Datalogix had to say: Impressions create value.
Posts Tagged ‘facebook’
I like infographics…We hear a lot about mommy bloggers, but not as much about moms. Some cool stats from Nielsen…I guess they got the data digitally, not from little boxes on TVs.
There’s a lot of buzz about Facebook’s roll out of timelines for brands. ReadWriteWeb has a good write up here. Also, the good folks at Direct Message Labs sent out an email today describing the new Facebook page timelines for
My buddy Rob Reed over at MomentFeed just released the The SoLoMo Manifesto (or just about everything marketers need to know about the convergence of social, local, and mobile). You can download the whitepaper here, SoLoMo. Rob is an uber-smart
Some good info about how Facebook’s changes announced at f8 Facebook will affect the visibility of brands and the engagement users have with brands. Here are some key elements to keep in mind. Timeline Facebook released an entirely new perspective