The ‘YouTube’ Category

On July 15th, yours truly will be speaking about beauty and YouTube at the largest professional beauty conference in the US, CosmoProf. My pal Daniela Ciocan is the marketing genius behind the show and asked me to write up a

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Global Brands are increasingly recognizing how important YouTube is as a marketing platform. From a recent Pixability Report… Since YouTube’s launch, the Top 100 Global Brands have published a total of 258,000 videos across 1,378 YouTube channels, attracting over 9.5

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YouTube is growing and growing and their numbers just keep getting bigger! 2nd largest search engine in the world. The largest for kids under 18 56 countries post content in 61 languages One billion unique users visit YouTube each month

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“We have 4 webs forming before our very eyes: the internet, facebook, YouTube and apps. Figuring out YouTube is going to be a very big source of stress and anxiety for brands this year.” Channel Factory is a holistic social

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Some more stats about online video with an infographic showing the state of the online video industry in Q1. Video ad spend is expected to top $3 billion this year, a 52 percent increase from 2011! With about 169 million

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New numbers are in and they are…crazy. Over 85% of the total internet video audience is watching on YouTube. Although a significant percentage are also watching video on Yahoo! and Facebook, for example, I’m curious how many of those are

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If you’re a marketer, YouTube is crazy. For every minute that passes in real time, 60 hours of video are uploaded to YouTube; “Sixty hours every minute. That’s five months of video every hour. That’s 10 years of video every

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