Archive for April, 2013

There are a lot of moms…and a lot of moms online…and they spend a lot of money. Total Beauty Media Group just released a free report to help marketers understand how women with children utilize emerging digital media. In addition

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“We have 4 webs forming before our very eyes: the internet, facebook, YouTube and apps. Figuring out YouTube is going to be a very big source of stress and anxiety for brands this year.” Channel Factory is a holistic social

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Although this article on ClickZ doesn’t make clear distinctions between social video (earned media) and paid, there are some interesting stats, for example: 43 percent of online ads feature video. Over 14 percent of viewers interact with video ads. That

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